Revealed: the best value destinations worldwide for 2024
Each year, we share the destinations set to offer holidaymakers best value in the year ahead. And this year, sterling’s strength looks set to play a pivotal part in UK travellers’ holiday choices.
The 18th annual Post Office Travel Money Holiday Money Report reveals 90% of our bestselling currencies are currently weaker against sterling than a year ago. This means price falls in many of the world’s most popular destinations – especially long-haul resorts and cities.
Our Worldwide Holiday Costs Barometer, published in the report, found prices for meals, drinks and other tourist items have fallen since last year in 25 of the 40 resorts and cities surveyed. But it’s the strength of sterling that will make many destinations cheaper for UK travellers.
Local prices are up year-on-year in four out of five destinations. But, once these prices are converted to sterling, you can expect to pay less than a year ago in 19 long-haul destinations and six European ones. The price falls apply to seven of the 10 destinations offering British tourists the lowest prices.
We’ve shared key findings and top 15 best-value hotspots from the 2024 report below. And you can download the full Worldwide Holiday Costs Barometer for more details.
Best value destinations 2024 – key findings
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Long-haul destinations top this year’s list: Vietnam, South Africa and Kenya offer the lowest prices
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Vietnam leads for the first time, up from sixth place last year. It’s one of only eight destinations to combine lower local prices (down 14.4% in Hoi An) with falling currency values
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Cape Town, last year’s leader, is now in second place. Even though sterling’s surged in value against the South African rand, prices there have increased by nearly 5%
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Costs in third-placed Mombasa, Kenya have fallen by almost 7%. It’s up one place since last year
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Portugal is the only European destination in the top five as Turkey and Bulgaria lose ground
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Prices rises in Marmaris, Turkey and Sunny Beach, Bulgaria have seen them drop from the top three to seventh and ninth places respectively
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Tamarindo, Costa Rica is the most expensive destination in the barometer. Its prices are up 13.2% year-on-year
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Over half of Britons will travel abroad this year – and 60% have already booked
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More than half will dip into savings to fund the trip despite concerns about overspending