Join the preloved fashion revolution
Vinted has fast become the go-to platform for buying and selling preloved items, offering millions of us a more sustainable way to shop. Thanks to its easy-to-use app, you can quickly list items and connect with a community of buyers looking for second-hand fashion at affordable prices. Think luxury brands, high-street styles, vintage gems and even handmade creations.
But if you’ve not yet dabbled in the world of Vinted or simply want a few pointers to make your items to sell faster, our handy checklist is here to help you on your preloved fashion journey.
1. Set up your Vinted account
Start by downloading the Vinted app, which is free and available on the App Store and Google Play. Or, you can sign up on the Vinted website. You then need to register and fill in your personal details. Buyers love to see a friendly face, so add a profile picture and write a short bio about yourself. You could even briefly talk about the types of items, brands and sizes that people might expect to find on your account.
2. Take high-quality photos
Before you get snapping, your items need to look the part. Iron out any creases and use a hanger or mannequin for a more polished look. Choose a setting with good, natural daylight, and don’t use flash or any filters over your images. You should also keep the background clean and free of clutter.
Next, take photos from multiple angles. You should always show the entire item in the first picture, before moving onto close-ups of any unique features. If your item has any flaws, you need to clearly photograph these too. And, if you’re selling something from a well-known brand, take close-up shots of the label and any logos and packaging to prove it’s authentic. Vinted might hide or delete your listing if you don’t do this.
3. Write detailed descriptions
Having detailed descriptions of your items can help more buyers find your listings, meaning your items could sell even faster. To get started, add a short title with specific details about the item to your listing for example, its brand, colour, type and size. Then, write a short, accurate description about the item, including things like how it fits, its measurements, materials and any alternations it might have had. You should also clearly describe any flaws, such as stains or rips. If you don’t mention them, buyers might want to cancel their order and return the item. Research best-selling items from other sellers to identify terms they’ve included in titles and descriptions, as these could indicate keywords users search for. Then include them in your own.
4. Get the price right
When setting your prices on Vinted, aim for a balance between making sales and getting a good deal. Buyers love finding affordable items, so keep your prices low and competitive to attract more interest. When you create your listing, Vinted will also show you what similar items sold for. This can help you choose the best price.
You can also use Vinted's pricing guide for help:
| Item condition | Suggested price |
|---|---|
| New with tags or new without tags | 80%-60% of the retail price |
| Very good | 60%-40% of the retail price |
| Good or satisfactory | 40%-20% of the retail price |
Setting a lower-than-average price will help you sell your items faster. If you’re selling items that don’t fit the current season (for example, if you’re listing summer clothes during winter), you might want to offer an extra discount to make sure that they sell. You can also offer bundle discounts, where buyers can get 10%, 20% or even £50% off if they buy multiple items from your Vinted account.
If you want to price your items a little higher than average, be prepared that they might not sell as fast. You can try highlighting the item’s quality and any unique features to help justify the higher price to potential buyers. Higher prices might encourage buyers to make offers, so stay flexible on pricing.
Remember, you can change your prices whenever you like. Simply edit your listing on the app or online.
